Why Privacy Matters

Privacy isn't just about hiding information it's about protecting yourself from the real world consequences of excessive data collection.

Why Should You Care?

You may not care about the philosophical reasons for privacy, but the real world implications are tangible. Stock Google phones, as an example, come pre-installed with Google Photos. Every photo you take is uploaded to Google's servers, where it can be scanned and indexed along with metadata such as the location it was taken.

This can have serious consequences. In one well known case, a father sent photos of his child's medical condition to a family doctor. Google's automated systems incorrectly identified the images as child sexual abuse material, permanently deleted his Google account, reported him to the authorities, triggering a police investigation. Although the investigation was eventually dismissed, all of the data associated with his account was permanently lost.

Read the archived New York Times article .

Another example involved facial recognition technology. A flaw in the matching algorithm incorrectly identified an innocent man as a suspect for theft in a state he had never visited. He was arrested, spent a week in jail, and incurred thousands of dollars layer fees to correct the mistake of a algorithm. Large portions of the imagery uploaded to social media is aggregated into massive databases that companies use to develop facial recognition systems and other surveillance technologies which are generally sold to goverment bodies but are not limited to them.

Read archived article

Personal Data

Your Data Has Value

Data is extremely valuable. Companies do not offer free services simply out of kindness they collect information to build detailed profiles of individuals powered by invasive practices. While targeted advertising is the most familiar example, data is also used for dynamic pricing. Algorithms can estimate the highest price you're likely to pay based on factors such as your occupation, income, age, purchasing habits, race, personality, financial status the list goes on. This technology is has been largely adopted by ecommerce.

Online Tracking

Tracking Is Everywhere

Websites, mobile apps, advertising networks, and analytics platforms constantly collect information through cookies, device identifiers, location services, and behavioural tracking. Even when you're not actively using your phone, background services may continue transmitting information about your activity and location.

Protect Yourself

Protecting Your Privacy

Using privacy focused software such as GrapheneOS, limiting application permissions, choosing encrypted messaging services, and reducing unnecessary tracking can dramatically reduce the amount of personal information collected about you without sacrificing the features of a modern smartphone.

Privacy Is About Control

Privacy is not about having something to hide. It is about retaining control over your personal information and preventing automated systems from making life-changing decisions based on incomplete or incorrect data. As governments and corporations collect increasing amounts of personal information, taking steps to protect your privacy becomes more important than ever